Associating KARALA VISUAL, our new brand, with the phrase “With the Mediterranean in our eyes” is a declaration of intent. With it we speak of our environment, our childhood, our culture, our home, where we learned to appreciate beauty and to understand some of the nuances that shape it.
It is the light that taught us to look and from which, fascinated, we continue to learn. A learned beauty that guides us at all times: when planning an audiovisual production, when composing the shot, choosing the diaphragm or waiting for the ideal light to start recording.
The beauty learned in audiovisual production: we maintain our own criteria in the face of fashions and trends.
Audiovisual production is a world in constant transformation: better cameras and sensors, new formats and broadcasting platforms, a changing and demanding market in which the speed of change is a constant stimulus but at the same time imposes certain fashions and visual trends that, although they last a very short time, it seems that we must follow blindly. At this point it is very important to have our own criteria, to know ourselves professionally and to remember that learned beauty that prevents us from falling into the vulgar, the massive and fleeting.
Advertising photography and video: a passion shared with our customers
More than 20 years of experience working in photography and video advertising with the best architects, interior designers, real estate agencies, communication agencies, hotels, resorts, restaurants, etc… give us a practical knowledge of needs, options and techniques, but beyond this we have grown professionally with our clients, shared with them much more than just work and enjoyed together the beauty of the results.
Confidence and creativity: keys to quality audiovisual production
Our experience with the human side of audiovisual production has taught us that the best way to achieve the desired objectives is to create a climate of trust and security that allows each member of the team to develop all their creativity by contributing ideas that improve the initial approach. Listening, being open to changes and being flexible is a valuable quality that always leads us to improve ourselves.
In essence and above all, we are dedicated to seeking, capturing and sharing beauty. With this simple approach, we use our work to enhance the communication of companies, brands and products.